If you're publishing only in digital formats, you might be leaving 86% of your potential readers on the table. Let that sink in for a moment. Here's what the data tells us—and what it means for your print book publishing strategy. The Print Book Publishing Renaissance Is Real While we've been hearing about the "death of print" for years, the opposite is happening. US print book sales surged by nearly 68 million copies in 2021 alone, according to Forbes. That's not a fluke—it'